How clean is your water?

Drinking plenty of water is one of those enduring beauty commandments. Like wearing SPF or eating leafy greens, it harks back to the skin’s most basic need for sustenance. After all, humans are made up of over 60% water, so every drop consumed contributes to a vital internal function. The body naturally loses water through breathing, sweating and digestion – rehydrating helps to replenish these lost sources. The more aqua you drink, the plumper, clearer and more radiant your complexion becomes. But in your rush to pour eight glasses of water a day, have you ever stopped to consider the quality of what you’re drinking? Just because it’s water, doesn’t mean it’s good for you.

Water, water everywhere but not a drop to drink

With the frisson surrounding London’s current pollution problem and increasingly dirty air, it’s only natural that people are beginning to turn to their attention to tap water. Just what exactly is in it? London water is hailed as one of the safest supplies to drink in Europe. But there is a quite a difference between being safe for your health and being beneficial to it. And it is here that London falls down. A high concentration of deposits like limestone, chalk and magnesium make up the hard water as well as traces of bacteria, pesticides, birth control and, yes, sometimes even cocaine. All of this limits water’s efficacy and restorative properties. 

Plastic not fantastic

For many, then, aghast at the less-than-perfect condition of their tap water, the impulse is to turn to plastic bottles. A bottle of Evian here, a Pellegrino there. Or, for the more environmentally-conscious – a reusable plastic flask. But this isn’t a good option either. Plastic can release harmful chemicals into your water. And not only that, re-using plastic can expose you to a build-up of bacteria. So, what to do? 


You need a filtration system. And not just any old filtration system. One that removes contaminants while also maintaining the optimum levels of pH, energy and ionization. Sound complicated? It really isn’t. Discovering the Nikken PiMag Waterfall system is your H2-Ohhhhhhh epiphany moment. For brighter skin and cleaner insides, give your body just water. Take a look at the PiMag Waterfall here for more information.